Dhruv Kapoor is defying fashion norms with styles that combine bold hues and sartorial tailoring
Founded in 2013, Dhruv Kapoor defines itself as a totem of fearless expression, twisted modernity, and a strong emotional current. In fashion, it is common to find clothing that is distinctively divided according to gender. And despite the introduction of gender-neutral clothing in contemporary times, we still find our wardrobes spilling with outfits that play safe. In other words, they tend to lean more towards muted tones and basic shapes or lack thereof and seldom include playful elements or happy hues. With revolutionary takes on such traditional aesthetics, the label not only challenges the archaic stereotypes of fashion but also creates a space where the past, the present, and the future can co-exist harmoniously - evident through their sartorial blazers and neatly constructed bottoms that aren’t afraid to take on bold hues; tops and shirts that include an unconventional combination of delicate fabrics and eclectic prints. Additionally, a Dhruv Kapoor collection is an unabashed combination of polarizing concepts like glam and leisure, street and couture, and maximal and minimal where each element creates a synergy with the other.
One of the few designers who have made a trademark for himself in high-end streetwear, Dhruv Kapoor’s outfits are unmistakable on the runways and off it too. They include custom prints, far-from-traditional embroideries, and a variety of textiles from both streetwear and formalwear. The elements are juxtaposed against each other - forming odd pairings and challenging the norm. Think oversized jerseys with high-low front hems and pinstripe shirts cut and sewn with floral-printed panels or integrated with futuristic and comic-strip prints - the list is endless. But that doesn't mean Dhruv Kapoor is just about shredding the traditions. Most of his outfits are a testament to impeccable tailoring and pay homage to hand embroideries by textile artisans - whether it is a pinstriped shirt interspersed with embroidered florals or logos or a denim jacket with contrast stitches. Pouring seamlessly into their accessories, Dhruv Kapoor’s sensibilities also bring forth a limited edition of bags in striking hues and statement shapes.
In essence, Dhruv Kapoor's collections embody a powerful rejection of outdated beliefs by celebrating masculinity and femininity as one. In his designs, there is no hierarchy between the two; instead, they coexist in perfect synergy. Through odd combinations of textures and fabric and flamboyant graphics, the label becomes a pathway to self-expression and offers newer perspectives to designs. In a Dhruv Kapoor ensemble, fashion is liberating - as it should be.
