With fresh and luxurious scents, homegrown brands are competing for the top spot in your perfume closet
When it comes to choosing a luxurious perfume, we naturally gravitate towards an international fragrance for their clean scents and exotic ingredients, while not knowing that a lot of these fragrances are formulated and made in India. India’s perfume heritage dates back to almost 7000 years with natural, non-alcoholic fragrances finding a mention in the ancient scriptures. A land of vast biodiversity, India’s variety of plants, spices, flowers and herbs makes it a haven for discovering exotic ingredients to create indelible scents. Many Indian legacy perfume houses that make scintillating fragrances for international brands are now creating modern scents without compromising on the country’s heritage. From nostalgic fragrances like the first smell of rain hitting the earth to luxurious scents like saffron in oud, Blur The Border brings you ten homegrown brands that deserve a spot in your perfume collection. Scroll below to discover your new signature scent.