Yavï: Merging textiles, art, and surface design to craft contemporary clothing
A unique intersection between art and design from two distinct hemispheres – India and the West – Yavï's allure lies in its ability to honour tradition while embracing modernity. They artfully capture the heritage of India, infusing their own interpretation of colours, fabrics, and designs that resonate with global sensibilities. Their vocation for circularity beckons through upcycled garments -one of the noteworthy aspects of the labels - made with leftover fabrics translated into patchwork embroidery with unique surface work. The multitude of research and experimentation in their collection assert that each piece at Yavï is designed uniquely to make a statement. Whether they are worn alone or layered, they continue to redefine their purpose in your wardrobe every year.
Founded by Yadvi Agarwal in 2016, Yavï is a lovechild of textile and fine art translated into innovative and easy-to-wear clothing, however, the label has gained recognition for its exceptional use of colours since its inception. The label explores luxury pieces that come with an everyday vibe and fluid make including skirts, jackets, dresses and more. Florals depicted in abstract brushstrokes dominate their collections, inspired by impressionism. They are often rendered through hand-painted or digitized techniques, and so do delicate and intricate embroideries developed using one single thread—now signature elements of the label.
Yavï pushes the boundaries and introduces designs that transcend their traditional roles. For instance, their long jackets are lightweight and can be layered to create a unique look and also double as a statement or bright prints that aren’t restricted to summer wear. There is always an element of surprise or new and unexpected details to see- including a combination of two or more contrasting fabrics together, traditional brocade reimagined with prints and several other surface techniques with beadwork.
In the world of fashion, which has long debated over form versus function, aesthetic versus comfort, and design versus sustainability, Yavï echoes that the industry is currently shedding its rules of conformity. The label has garnered significant on and off the ramp for its elegant yet playful designs that effortlessly transition from work to vacation, day to evening wear or even from one season to the next.
